Privacy policy

Privacy Policy

This Privacy Policy describes how Amira Bags ("we", "us" or "our") collects, uses and shares your personal information when you visit our website, make a purchase or contact us. We sell to customers worldwide and handle personal data in line with applicable privacy laws, including the EU and UK General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA) and the Brazilian General Data Protection Law (LGPD), where applicable.

Information We Collect

Contact and order details: name, email address, phone number, billing and shipping address.
Payment information: payments are processed securely by our payment providers. We do not store your full card details.
Account information: if you create an account, your login details and order history.
Device and usage information: IP address, browser type, device, approximate location, pages viewed and how you interact with our website, collected through cookies and similar technologies.
Communications: any information you share when you contact our support team.

How We Use Your Information

To process, ship and deliver your orders, including payments, returns and refunds;
To communicate with you about your order and respond to your requests;
To send marketing emails or messages, only where you have given consent (you can unsubscribe at any time);
To improve our website, products and customer experience;
To show relevant advertising on platforms such as Meta (Facebook/Instagram) and Google;
To detect and prevent fraud and to comply with legal obligations.

Legal Bases (EU/UK Customers)

We process your personal data based on: the performance of a contract (fulfilling your order); our legitimate interests (operating and improving our store, preventing fraud); your consent (marketing and non-essential cookies); and compliance with legal obligations.

Sharing Your Information

We do not sell your personal information. We share it only with trusted third parties who help us operate our business, such as:

Our e-commerce platform (Shopify);
Payment processors;
Suppliers, fulfilment partners and shipping carriers;
Analytics and advertising partners (e.g. Google, Meta);
Customer service and email tools;
Authorities, when required by law.

International Data Transfers

Because we serve customers worldwide, your information may be transferred to and processed in countries outside your own, including the United States. Where required, we rely on appropriate safeguards, such as the European Commission's Standard Contractual Clauses, to protect your data.

Cookies

We use cookies to keep our website working, remember your preferences, analyse traffic and personalise ads. Where required by law, we ask for your consent before using non-essential cookies. You can manage cookies through our cookie banner or your browser settings.

Data Retention

We keep your information only as long as necessary to fulfil the purposes described in this policy, including legal, tax and accounting requirements. Order records are generally kept for the period required by law.

Your Rights

Depending on where you live, you may have the right to:

Access the personal data we hold about you;
Correct inaccurate data;
Request deletion of your data;
Restrict or object to certain processing, including direct marketing;
Receive your data in a portable format;
Withdraw consent at any time;
Opt out of the "sale" or "sharing" of personal information for targeted advertising (California residents);
Lodge a complaint with your local data protection authority.

To exercise any of these rights, email us at support@amirabags.store. We may need to verify your identity before responding. We will not discriminate against you for exercising your rights.

Security

We use reasonable technical and organisational measures to protect your information. However, no method of transmission over the internet is 100% secure.

Children

Our website is not intended for children under 16, and we do not knowingly collect personal data from them.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date.

Contact

For any questions about this Privacy Policy or your personal data, contact us at support@amirabags.store.